Since 1997, Kırtok has been a prominent actor in the digital ecosystem as a corporate professional and an influential consultant as well as a successful entrepreneur. He spent 12 years of his career in the United States, mostly in e-commerce and digital marketing fields.

Kırtok began his career as an e-commerce counselor in "Small Business Administration" which is one of the government institutions in the US. Thereafter, with his first e-commerce start-up, Kırtok made a rewarding exit in 2008 and founded Adanus Inc in New York, an e-commerce consulting firm.